Archive for June, 2017

TOP POSITION FOR RECARO AUTOMOTIVE SEATING AT THIS YEAR’S ETM-VERLAG BEST BRAND READERS’ CHOICE

Another great success for RECARO Automotive Seating: For the fifth time in a row the brand won first place at the renowned ETM-Verlag readers’ choice “Best Brand 2017”. Around 11,400 readers of the magazines “trans aktuell”, “lastauto omnibus” and “Fernfahrer” made a clear decision.

“We are delighted to have extended our winning streak this year by winning First Prize in the commercial vehicle seating segment for the fifth time,” said Dr. David Herberg, Executive Director of RECARO Automotive Seating. “It is a clear sign that our products are impressing target groups across the board – from commercial vehicle manufacturers to end-users. Many of the readers of these trade magazines are professional drivers who benefit from our products’ reliability, as well as their top safety standards and quality.”

With more than 50 percent of votes and an amazing 51 percentage lead over second place this year’s results are the largest winning margin of the past ten years for RECARO Automotive Seating. That is a great display of trust in in the premium products of the commercial vehicle seat manufacturer.

Logo of ETM Best Brand readers’ choice 2017

Logo of ETM Best Brand readers’ choice 2017

Aftermarket seat RECARO C 7000

Aftermarket seat RECARO C 7000

RECARO AUTOMOTIVE SEATING SUPPORTS “KAISERSLAUTERN-CLASSICS” CAR EVENT

RECARO Automotive Seating supports this year’s 11th “Kaiserslautern-Classics“ that will make classic car enthusiast’s hearts beat faster on June 16th and 17th. “At RECARO Automotive Seating, we are experts in terms of progress. For five decades, we’ve been a reliable partner in motorsports, and have continuously brought innovative products to market, particularly with respect to driver safety and comfort,” said Markus Kussmaul, Executive Director of the Adient Specialty Seating Group and the person responsible for the worldwide business of RECARO Performance Car Seating. “But we also find it important to support initiatives that animate automotive history and bring it to life for the general public. This year, we are delighted, for example, to celebrate the 50th anniversary of the RECARO seat shell. Events like the ‘Kaiserslautern-Classics’ demonstrate very tangibly what ongoing development means.”

According to the motto “The fascination of classic cars” more than 200 vehicles, including motorcycles and commercial vehicles, are on display all around the city center of Kaiserslautern. A special highlight will be a city tour in the original bus of the football world champions of 1954. On the area of TÜV Rheinland there will also be a tractor exhibition.

As a part of the event the 6th “ADAC Rallye-Trifels-Historic” will give the opportunity to see the polished and restored gems in action. Starting June 16th already, about 160 vehicles are participating. The three-stage, 250-kilometer route will run through Germany’s Western Palatinate region. First stop: the Technical Center of RECARO Automotive Seating on the Hertelsbrunnenring in Kaiserslautern, where a time-stamp station and the RECARO Automotive Seating promotion vehicle will await the racers. There they will get their stamp as well as a small give-away. Highlight: at the time-stamp station there will be the original RECARO O.N.S Porsche 914/6 GT on display. In 1972, RECARO equipped the O.N.S. Safety Team car with an array of safety systems and a fire-extinguishing device and offered it as “the world’s fastest fire engine”. The fundamental idea was to save the lives of drivers involved in accidents right on the racetrack through rapid fire fighting and immediate rescue and medical treatment.

THREE QUESTIONS FOR TRUCK RACER SASCHA LENZ

At this year’s European Truck Racing Championship, RECARO Automotive Seating is supporting Team S.L. Trucksport 30. With mother Silvia Lenz as its leader and son Sascha at the wheel of the 1,000-horsepower MAN truck, the team is a true “family business”. Thirty-year-old Sascha Lenz has been competing in European championships since 2015. This year, he is enjoying the support of RECARO Automotive Seating for the first time, seated in a Pro Racer SPG racing shell.

He has a quick answer for what fascinates him about truck racing and what drives him: a passion for racing, the incomparable atmosphere on and off the track, and, of course, the incentive to become European champion. It’s an ambitious objective that the amiable chap from Germany’s Eifel region is keen to pursue together with his team. His goals for this year’s EM are thus to finish among the top five and perhaps even take the team title with Stephanie Halm. The second weekend of racing in Misano, which put them second in the team ranking, is an indication that they may be on course to accomplish the latter goal.

Sascha Lenz plans to make truck racing his main business over the coming years, and even plans to expand his family racing team. “Truck racing is a very special passion,” so the father of a young daughter. Lenz appreciates the sport’s unique family atmosphere and extraordinary cohesiveness. “In truck racing, the other teams will help you out with motor oil if you happen to run out. When problems arise, we work them out together and share our know-how. Of course, once we’re out on the track, it’s all very different. Then it’s ‘survival of the fittest’ and the competition is fierce!”

On his race to the top this season, Lenz will be sitting in a RECARO Pro Racer SPG racing shell. And how does it feel? “Unusual,” he says, but after two days of “test sitting” and with the first race behind him, he’s keen to keep fighting for the title! “Having such a strong partner at your side is a great feeling. And seeing your own name stitched into such a premium racing shell just gives you goose bumps.”

Shortly before the race, the tension is rising. One thing Lenz needs then is, of course, a kiss from wife Kristina. And second: Rammstein or AC/DC good and loud just before the start.  But, for the sake of a happier mood, Helene Fischer tunes are permitted in the workshop. When asked for an insider tip, and about his formula for success, Lenz made an important point: It’s all about team spirit. “When the work you do is no fun, you won’t like doing it. And if you don’t like doing it, you won’t give it your all,” he remarked.

For Sascha and his team, giving their all means already planning mentally for the next race while packing up after a weekend of racing. What can we do better? What are our weaknesses? “Once you catch this fever to win, you never lose it.” Said like a true-blooded racer.

Sascha Lenz and daughter Kate

Sascha Lenz and daughter Kate

Truck Racing team S.L. Trucksport 30

Truck Racing team S.L. Trucksport 30

Working on the MAN truck

Working on the MAN truck