Eight awards in a row: RECARO is the most favored brand in automotive seating. (Image: © RECARO Automotive Seating)
RECARO is the most favored brand in automotive seating: In 2016, RECARO and its premium-quality seats have stood at the top of the podium at eight prestigious industry award ceremonies. Both according to the reader surveys of renowned German-language trade magazines and to the critical assessment of expert juries, the products of RECARO Automotive Seating enjoy by far the greatest degree of trust and respect in the industry. This includes honors in automotive seating as well as race car and commercial vehicle seating.
“Eight prestigious awards in the first half of 2016 alone. That’s really unusual for an accessories product, and it makes us very proud,” said Ingo Fleischer, group vice president and general manager of specialty seating at Johnson Controls, of which RECARO is a product group. “What was most gratifying was that thousands of enthusiastic consumers once again gave us their vote. This is an overwhelming indication of how deeply they trust in the reliability, comfort and ergonomics of RECARO seats.”
- ‘Plus X Award 2016’ innovation prize: seals of approval for Innovation, High Quality, Design and Ergonomics
- ‘Best brand’ reader survey by ‘Motorsport aktuell’: first place in the Sport Seats category
- ‘Best brand’ reader survey by ‘Motorsport aktuell’: first place in the Racing Seats/Shells category
- ‘Best brand’ reader survey by ‘auto motor und sport’: ‘Seat Manufacturer of the Year’
- ‘Best brand’ reader survey by ’Auto Bild’: first place in the Sport Seats category
- ’Theo Award 2016’: first place in the Tuning Accessories category
- Reader survey by the trade magazines ’lastauto omnibus’, ’Fernfahrer’ and ’trans aktuell’: first place in the Commercial Vehicle Seats category
- ‘Plus X Awards 2016’: ‘Best Product of 2016/2017’ for the RECARO Sport Seat Plattform
The exclusive RECARO sport seats for the limited-edition Ford Fiesta ST200 offer secure lateral support and optimal feedback. (Image: © Ford of Europe)
With the limited-edition ST200, Ford is writing the next chapter of the Fiesta ST success story. To celebrate the 40th anniversary of the Fiesta, the special-edition ST200 will become the most powerful small vehicle in its category: under the hood, electronic optimization means that 200 PS and 290 Nm of torque – and 215 PS and 320 Nm in transient overboost – are waiting to be unleashed by the driver.
An important element of the ST200’s uncompromising sporty driving experience is its exclusive sport seats from RECARO Automotive Seating. RECARO developed the seats by refining the sport seats it had provided for the standard versions of the Ford Fiesta ST models. The ultimate in sportiness thanks to perfect body support is combined with the highest quality workmanship and an exclusive special-edition design. The seats are equipped with two stage seat heating to ensure driver and passenger comfort.
Correct seat adjustment is a must before heading out on any road trip in the summer. The seat experts at RECARO Automotive Seating have developed some helpful tips.
It’s almost a classic: the car is packed, everyone is ready for the journey, and off we go to the vacation resort. In this situation, most drivers forget a key factor: if your posture in your vehicle isn’t right, you won’t arrive relaxed at your destination. The seat experts at RECARO Automotive Seating have developed some helpful tips.
Take a couple of minutes and make use of all the different adjustment functions built into your seat to tailor it optimally to your body – it’s worth getting familiar with all the seat controls and preferably also the instruction manual.
An ergonomically ideal seat position is achieved when the body has the best possible support in a relaxed posture. This begins with the seat’s length position: Adjust the seat distance from the pedals so that the knees remain slightly bent while fully depressing the pedals. Set the seat height high enough to ensure you have a clear view of all the instruments and good vision in all directions out of the vehicle.
A key next step is finding the correct backrest angle: To do this, press your pelvis and shoulders as close as possible to the seat back. Adjust the backrest inclination so that the steering wheel can be comfortably gripped in the “9-o’clock-3-o’clock” position, and in the “12-o’clock” position with slightly bent arms.
And don’t forget to adjust the headrest correctly: The top of the headrest should be level with the top of the head. If the tilt of the headrest is adjustable, the distance from the head should be about two finger-widths.
A comprehensive video on correct seat adjustment, including more tips, can be viewed on the RECARO Automotive Seating website: www.recaro-automotive.com/en/videos
It does not get better than this: The RECARO Sport Seat Platform (RSSP) from RECARO Automotive Seating was named as one of the Best Products of 2016/2017. The Plus X Award, now in its 13th year, is one of world’s biggest innovation prizes for technology, sports and lifestyle products. The Plus X Award jury of independent industry experts had already bestowed their seals of approval for Innovation, High Quality, Design and Ergonomics upon the RECARO Sport Seat Platform (RSSP) in February.
“We’re particularly pleased that we’ve now emerged in the overall ranking as the best automotive seat of 2016/2017,” said Michael Schnoor, Director of Engineering at RECARO Automotive Seating, at the award ceremony. “For the RECARO team, the award is a clear signal that we chose the right priorities in concentrating on lightweight design, modularity and customization in developing the RSSP. As a division of the leading global automotive supplier Johnson Controls, we’re setting new standards with the RECARO Sport Seat Platform.”
Representatives of RECARO Automotive Seating were on hand to receive the Plus X Award 2016 for the Recaro Sport Seat Platform (RSSP) on June 23, 2016, in Bonn.
Plus X Award – Best Product
The result of the latest reader survey conducted by German-market trade magazines lastauto omnibus, Fernfahrer and trans aktuell is clear: RECARO is the best brand in the Commercial Vehicle Seating category. And not for the first time: For the last four years, the brand has dominated the reader survey. This year it was voted best brand by 54.1% of readers, putting it again in top spot.
“This is our fourth win in a row since we began marketing our products in the commercial vehicles segment. We’re very proud of this,” said Markus Kussmaul, vice president sales & marketing at RECARO Automotive Seating. “The readers of these trade magazines include not only representatives of truck manufacturers and fleet operators, but most importantly professional truck drivers. These target groups associate the RECARO brand with a clear promise: RECARO seats inspire through their combination of functionality, ergonomics and aesthetics. Furthermore, RECARO represents quality and the highest standards in safety. And not the least, our products stand out in terms of reliability and robustness.”
Axel Baumann, Director Productline Truck Seats, accepted the ETM Verlag’s best-brands award for RECARO Automotive Seating. (Image: © Thomas Küppers)
RECARO is among the best brands in the commercial vehicles segment. Company representatives proudly accepted the award on June 23, 2016, in Stuttgart, Germany. (Image: © ETM Verlag)
Picture: © MAV-Verlag
The Theo Award for 2016 in the Accessories Category again goes to RECARO. This marks the third time in a row that the specialist in sporty and ergonomic car seats has received the German car-tuning industry’s most distinguished award.
“We’re delighted to head up this year’s list of favorites in our segment, once again,” says Markus Kussmaul, vice president of sales and marketing at RECARO Automotive Seating. “Remarkably, not only did 63.5 percent of all voters choose RECARO, but we saw a 15.4 percent increase over last year’s achievement. This result is a great sign that our fan base in the tuning scene is continuing to grow.”
Named after tuning legend Theo Dekker, these awards are bestowed every year at the “Tuning World” international exhibition event at Lake Constance. The rankings are decided by the readers of two specialist magazines, Tuning and VW Speed. They vote in various categories to choose the top brands from the tuning sector.
Motor sports are not the only athletic arena that RECARO contends in. Fans of soccer, too, can regularly admire RECARO seats in the coaching zones of stadiums and in TV coverage, since over 70 international soccer clubs count on the quality of RECARO Automotive Seating. And now, this tale of triumph in the stadiums of the world is one chapter longer: The Japanese baseball team Fukuoka Softbank Hawks has ordered 80 RECARO LX-F seats, which are available only in Japan, to provide some of its guests with very special seating. “This is a first,” said Mitsuhiro Maeguchi, Marketing Manager at RECARO Automotive Seating Japan. “In the Asian region, we already equip a baseball team, three soccer teams and a futsal team with our seats. But up until now, they were reserved exclusively for coaches and players. The Fukuoka Dome of the Hawks is the first stadium we’ve ever furnished with a number of seats for the spectator stands.”
It’s a great success for RECARO Automotive Seating in Japan, since baseball is one of the country’s most popular sports of all, with two professional leagues and the yearly Japan Series drawing considerable attention from spectators and the media. “The Fukuoka Softbank Hawks are the perfect partner for us,” said Maeguchi. “They’ve already won the Japan Series seven times, which puts them at the top tier of Japanese baseball. We hope to continue this fruitful collaboration in the coming years—and, of course, to convince more teams of the benefits of our seats for their supporters.”
Clear contrast: the RECARO seats in bright yellow (Pictures: © RECARO)
High comfort: also spectators can use high class seats in Fukuoka (Pictures: © RECARO)
Impressive scenery: inside the Fukuoka Dome (Pictures: © RECARO)
With the Focus RS, Ford is setting new standards in the compact sports car segment in 2016. The RS, “Rally Sports” four-wheel drive is backed by a 2.3L motor offering 350 horsepower and a top speed of 266 km/h (165 mph). To help the driver keep perfect control over this powerful pack, the interior features sport seats from RECARO Automotive Seating, guaranteeing correct ergonomics, optimal feedback and maximum security, along with sporty looks.
“We’ve been part of the RS family for many years now,” says Markus Kussmaul, vice president of sales and marketing at RECARO Automotive Seating. “The first tests in 2016 have shown that Ford has once again built an exceptional car, one that will delight fans of high-performance vehicles around the world. An expert jury of the British magazine ‘Vehicle Dynamics International’ recently awarded the RS as the ‘Car of the Year 2016’. Being on board demonstrates that RECARO seats are the first choice when fulfilling sophisticated sporty demands.”
RECARO’s development of the production seat for the Focus RS is based on the Ford seats installed in the standard version of the car, but features characteristics that typify RECARO such as combining ergonomic design and maximum security with sporty looks and a superior seating experience. For even more sportiness, the car can be equipped with optionally available Recaro bucket seats, based on the RECARO Sportster CS. To give the RECARO feeling to all passengers, this configuration also includes RECARO back seats as standard equipment.
The RECARO sport seats as standard equipment in the Ford Focus RS (Picture: © Ford)
Optional upgrade of the Focus RS: the RECARO bucket seats (Picture: © Ford)
Despite changing weather conditions this past Sunday, a multitude of classic-car owners from all across Germany gathered once again in Cologne to show off their treasures at the Drive-It Day, organized by the MAKK (Cologne’s Museum of Applied Arts). The central district was turned into an open-air museum by around 1,000 of these very special works of art. “Despite the unsettled weather, the third edition of Drive-It Day was also very popular, letting us welcome around 10,000 car aficionados,” says Dr. Romana Breuer, Curator at the MAKK. “Especially in times of better weather, many people from around Cologne and across the region were spontaneously inspired to leave their sofas and come see these impressive historical vehicles.”
From families on a Sunday outing to hard-core car buffs, the audience was very diverse. On location, the guests were met by an equally diverse assortment of vehicles. Whether racing cars, muscle cars, compact cars, Unimogs or army jeeps, there was something for every taste. Another highlight was the O.N.S. Porsche 914/6 GT from the year 1971, presented by RECARO as part of a sports car exhibition on the museum’s forecourt. As the first racetrack emergency vehicle in international motorsport, this Porsche was a true pioneer of its time. This brought him a lot of attention at the Drive-It Day (more on this Porsche at http://bit.ly/1SrDq1c). Besides its four-wheeled brand ambassador, RECARO also displayed four sport seats inside the museum: representing three decades, they showed visitors how seating technology and design has changed over time. It was just the right accompaniment to the program of the Drive-It Day 2016 in Cologne.
In the museum, RECARO showed four seats from three decades. (Image: © RECARO Automotive Seating)
The diverse audience was impressed by the cars. (Image: © RECARO Automotive Seating)
The parking lots surrounding the museum were used as exhibition space. (Image: © RECARO Automotive Seating)
Cologne’s central district became a runway for classic beauties. (Image: © RECARO Automotive Seating)
Something for everybody: The racing car side by side with the muscle car. (Image: © RECARO Automotive Seating)
Kept race car drivers safe: The O.N.S. Porsche 914/6 GT. (Image: © RECARO Automotive Seating)
Opel Astra TCR
(© Opel Motorsport)
On the third weekend of April (April 15 to 17, 2016), the first season of the new German Touring Car Championship ADAC TCR Germany starts in Oschersleben. It is part of the TCR series that takes place worldwide in various countries and regions. The new championship with near-series compact class vehicles from various manufacturers promises exciting motor racing at financially attractive conditions. RECARO Automotive Seating will be equipping the new Astra TCR of Opel Motorsport with racing shells of the Pro Racer SPG type. “We are very happy about the decision by Opel Motorsport to use RECARO racing shells in all Astra TCRs,” says Frank Link, Head of Motorsport at RECARO Automotive Seating. “In this way we are continuing a decades-long close cooperation in the new racing series and at the same time will be able to demonstrate our motorsport expertise in an outstanding vehicle in numerous competitions internationally. After all, the champion team of the international TCR competition 2015, Target Competition, is this year relying on Opel – and RECARO.”
Opel Astra TCR
(© Opel Motorsport)
In 2016 there will be 7 TCR races in the German competition; 11 races are planned internationally. In addition, TCR trophies will be starting in Asia and Europe, as well as national series in Benelux, China, Italy, Portugal, Thailand, and the USA. Near-series, inexpensive touring cars with front-wheel drive and two-liter turbo engines with some 330 hp make the rounds in the TCR. Two sprint races are held each race weekend. The TCR is aimed at young talent and private drivers enthusiastic about motorsports worldwide. “The TCR is an ideal platform for offering real racing touring cars at attractive conditions to our customers both nationally and internationally,” says Opel Motorsport Director Jörg Schrott. “For us, RECARO is the right partner in the Astra TCR project. In our view, the current RECARO Pro Racer SPG offers an ideal combination of technology, comfort, and safety.”
More about the Touring Car Racing Series (TCR):